What should I send to start a custom makeup brush project?
Send an idea or product reference, intended use, single-brush or set format, approximate quantity, customisation priorities and delivery market. A drawing is helpful but not required. PRETTY reviews the specification and sampling arrangements with you.
Start with what you have.
You do not need a complete specification. Bring an idea, a drawing, a reference sample, or the brush shapes and set you have in mind. Tell us which details matter most to your brand.
Describe the brush and its purpose.
Explain what the brush will be used for and the shape you are considering. If you have a reference, describe what you would like to keep or change. For a collection, list the brushes you would like to combine.
Describe the finish and branding you want.
Include colour references, material preferences, logo artwork and any packaging ideas. Explain which details are essential and which you would like us to suggest options for. You can start the enquiry before making every design decision.
Give an estimate when you can.
Tell us whether you are developing a single brush or a set. Count individual brushes in pieces and collections in sets. If quantity is undecided, choose “Not sure yet” and we can discuss it later.
Agree what the sample will include.
After reviewing your requirements, we discuss what the sample should include, its cost and the proposed schedule. Standard samples may be provided free of charge; premium samples require payment. Submit your style or requirements first so PRETTY can confirm the category and sampling arrangements. You do not need to supply a drawing or physical sample to make your first enquiry.
What should a beauty brand include in a custom makeup brush brief?+
Include the application, product code or reference, proposed changes, approximate quantity, single-brush or set format, logo, packaging and sales market. Mark undecided items clearly. If launch timing matters, include the requested date so feasibility can be reviewed before sampling.
Can I start a brush project with a photograph rather than a drawing?+
Yes. Send a clear photograph and explain which features you want to keep or change. Add any known dimensions and the intended formula. A photograph communicates appearance, but does not establish hidden construction, materials or exact size; those details need a drawing or sample review.
What should I send if I already have a physical reference sample?+
Describe the sample's purpose and list the parts to keep, improve or replace before arranging delivery with PRETTY. Include photographs, known dimensions, intended formula and quantity. Use one sample reference in the discussion so the physical item and its proposed changes remain connected.
How do I specify changes to an existing makeup brush design?+
Quote the original product code and write each change beside the original specification: head width, exposed length, handle finish, logo or packaging. Distinguish required changes from options to compare. Ask for a revised drawing or sample version before approving the altered construction.
How do I choose brushes for a first private-label collection?+
List the application steps your customer needs, then give each brush one clear role. Select face, eye or precision references that cover those steps and remove unnecessary overlaps. Compare the complete set with its packaging and intended formulas before agreeing the final piece count.
How should a professional brush set differ from an everyday retail set?+
Define the actual routine rather than relying on the label "professional". An artist may need several precision shapes or duplicate tools for different products; an everyday retail set may benefit from fewer, clearly explained roles. Confirm the customer's use, care routine and storage before choosing the mix.
How can a travel brush collection avoid unnecessary duplicate tools?+
Map each travel routine step to a brush, then identify tools doing the same job. Consider a dual-ended option only after checking both heads, grip and protection. Review the packed kit's dimensions and usability; reducing handle count should not make either working end difficult to use.
How do I define the target formula for each brush in a set?+
Create a row for every brush with the product or representative formula, placement area, application motion and desired finish. Keep liquid, cream, loose powder and pressed powder distinctions where relevant. Test the selected sample with that formula instead of assuming all products in a category behave alike.
What information helps a factory assess a custom brush concept?+
Provide a reference image or drawing, approximate sizes, intended use, material preferences, quantity and the design feature that matters most. Identify untested features such as glass handles or decorative attachments. This lets PRETTY separate available starting references from construction details that need development and validation.
How do I keep one visual direction across different brush shapes?+
Use one finish reference and a shared set of rules for handle colour, ferrule tone, logo orientation and packaging. Scale the logo and proportions for each brush instead of applying one artwork size everywhere. Review all pieces together under the same lighting before approving the collection.
Plan your next step
Ready to discuss your project?
Tell us which brushes you want to develop, how they will be used and what you would like to customise. Add the points from this guide to your enquiry so we can review the specification and sample requirements with you.
Start with the idea, drawing or reference you already have. Tell PRETTY what to keep, what to change and where the finished brushes will be sold; we will review those inputs with your sample and quotation requirements.
Start your custom project with PRETTY →See custom development optionsApply this to your product brief.
A numbered reference gives the conversation a clear starting point. List changes to the original size or finish separately so the proposed brush can be distinguished from the supplied drawing.
